February 26, 2019

Mobile user acquisition – 7 ways to attract new users

With more than 2,5 million apps in the Google Play Store and 2,45 million apps in the App Store, it’s difficult to get noticed. Your future users are waiting to discover you through the App Store [...]

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February 21, 2019

Top 15 mobile ad networks to acquire app users

Updated: 13/05/2019 This article lists top 15 mobile ad networks to acquire new users in a power ranking by AppsFlyer. As an app or game entrepreneur looking to advertise an app, you've [...]

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January 30, 2019

Worldwide top mobile markets – by the number of downloads and consumer spend

With the mobile only continuing to grow in 2018, what are the top mobile markets leading by the number of downloads or consumer spend in app stores? With customers being more open to in-app [...]

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January 28, 2019

Global gaming market in 2018 – top mobile games by downloads and MAU

With our smartphones "getting smarter" each year, gaming has slowly crept upon mobile. Console sales are not high-as-expected, Sony announced in the latest update. Many of the popular games like [...]

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January 18, 2019

Fyber asked 500 companies why don’t they invest more in in-app advertising

Even though numerous reports and forecasts tell us that spend on mobile advertising will surpass other media channels such as TV, many companies are still hesitant to increase the budgets for [...]

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January 15, 2019

The Future of Mobile Advertising in 2019

Global App Market already surpassed traditional media such as television, and projections tell us that it will only continue to grow. According to eMarketer, a market research company, 70% of the [...]

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August 20, 2018

11 Key Mobile Game Metrics That Developers MUST Track

Key Mobile Game Metrics That Developers MUST Track Chris: Proper tracking of mobile game metrics is non-arguably the MOST important thing in the mobile game business. YOU, right now: What? What is [...]

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