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Who Are the Modern Mobile Gamers: Breaking Gamer Stereotypes

Who Are the Modern Mobile Gamers: Breaking Gamer Stereotypes

Google named “mobile gaming” the future of leisure time. Habits change, and modern mobile gamer is far off the gamer stereotype. He plays mobile games while waiting, on the public transport, even on the toilet…

What Is a Whale in Gaming? Understanding Mobile Game Whales

What Is a Whale in Gaming? Understanding Mobile Game Whales

Mobile whales are a rare but valuable breed of mobile users. The term is used to describe a group of mobile users that drive most of the revenue in the app. Do you know how many mobile users are whales and how much money do they spend? If you don’t have any better fish to fry, join the hunt for Moby Dick. Be warned, this is no fishing expedition.

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