What is the most player-friendly ad format? A lot of players agree on this one – rewarded video ads. Game publishers and advertisers love them as well – they’re one of the biggest monetization trends.  This ad format works for many different genres and games. There are multiple reasons for that and we’re going to …

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Looking for monetization tips for your mobile game? Whether you’re starting from scratch or are looking for ways to improve your existing game’s profit, we got you. Don’t let your game become one of those amazing games with poor monetization. To help you with this, we will go over everything you need to know about …

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Have you paid a subscription fee lately? Or you are using someone else’s Netflix like me? Either way, you’ve probably noticed that subscriptions are all around us. And they have become one of the biggest monetization trends for mobile games. It works so well for a lot of apps and other services. Why wouldn’t it …

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Some say it’s a necessary evil. Others call it vital to the mobile game economy. Most game developers agree that it’s essential for mobile game monetization. Of course, I’m talking about in-app ads – one of the biggest monetization trends.  Over the last few years, we witnessed the rise of in-app advertising. And mobile gamers are …

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Getting something for free simply feels priceless. For this reason, you’ve decided to create a free-to-play mobile game. Now the question is, how to monetize it? Should you go for in-app purchases, in-app ads, or a hybrid model? We’re here to help you decide. In-app purchases are a great idea for a lot of games, …

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Struggling to make your mobile game profitable? You probably need to rethink your monetization strategy. We’re here to help with that. In this article, we’ll go over the most important mobile game monetization KPIs as well as tips on how to reach them. Let’s dive right in! KPI #1: Day 7 Retention Above 10% User …

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In-app advertising is one of the biggest mobile game monetization trends in 2023. It is a great way for mobile game publishers to earn money off their games. However, in-game advertising revenue depends on the type of mobile game ad formats you choose. That’s why I have put together an overview of the most important …

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Creating an outstanding mobile game is one thing but monetizing it is a different beast entirely. There are many monetization strategies you can choose from. However, not all of them work in 2023. That’s why we have compiled a list of top mobile game monetization trends. If used right, these strategies will maximize your mobile game …

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Many developers struggle with ad mediation. It is a tricky, yet essential part of successful app monetization. So how do you get started? And how do you use ad mediation to generate more ad revenue? To help you out, I have put together some basic ad mediation tips that will make this process easier. You’ll …

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The mobile app industry is thriving, and current predictions estimate that trend will continue in years to come. That’s no surprise considering advertisers spend a lot of money to display their ads in apps. According to AppAnnie, global in-app advertising spend will reach $201 billion by 2021. That’s great news for developers who want to …

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Choosing to monetize your app through ads is common, but it is not necessarily easy. To make your app’s revenue steady and valuable, you need a significant user base as well as quality ads that will not deter your users. It can be challenging at first since not many people like ads, to say the least.