Lily’s Garden ads have transformed the world of mobile game marketing. Some love it, some hate it, but nobody can look away. That has, in turn, resulted in millions of downloads for the mobile game Lily’s Garden. To learn more about its exceptional advertising strategy, read my analysis. But first, here’s some basic info about …

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Not sure how to advertise a match-3 puzzle game? The first step is finding out what your competitors are doing. To help you out, I’ve analyzed match-3 advertisements from three popular games – Penny & Flo: Finding Home, Farm Heroes Saga, and Gordon Ramsay: Chef Blast. I will break down its creative concept, intro, game …

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A good video ad for social media is of the utmost importance when marketing a mobile game. Here’s why. Social networks like Facebook, Instagram, and TikTok give you access to a large and diverse audience. But to convert social media users to players, you need killer video advertisements that make people interested in your game. …

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If you want to acquire more users for your mobile game, your best bet is paid advertising campaigns. More specifically, video advertising on social media. Wondering where to start? The first step is writing a script for social media ads. The process of scripting is very important because it helps you create better videos that …

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