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Gameplay Video Ads for Marketing Games: Tips & Tricks

Gameplay Video Ads for Marketing Games: Tips & Tricks

Gameplay video ads are among the most common and effective types of ads for marketing games. Why? Gameplay footage is the best and most truthful representation of a game. Moreover, you have full control of what your game looks like with these types of ads. When done right, gameplay video ads have the power to …

The Secret Behind The Bizarrely Enticing Lily’s Garden Ads

The Secret Behind The Bizarrely Enticing Lily’s Garden Ads

Lily’s Garden ads have transformed the world of mobile game marketing. Some love it, some hate it, but nobody can look away. That has, in turn, resulted in millions of downloads for the mobile game Lily’s Garden. To learn more about its exceptional advertising strategy, read my analysis. But first, here’s some basic info about …

Match-3 Ad Creatives Analyzed: Creative Trends for Puzzle Games

Match-3 Ad Creatives Analyzed: Creative Trends for Puzzle Games

Not sure how to advertise a match-3 puzzle game? The first step is finding out what your competitors are doing. To help you out, I’ve analyzed match-3 ad creatives from three popular games – Penny & Flo: Finding Home, Farm Heroes Saga, and Gordon Ramsay: Chef Blast. I will break down its creative concept, intro, …

How to Create a Winning Mobile Game Video Ad for Ad Networks?

How to Create a Winning Mobile Game Video Ad for Ad Networks?

If you know anything about advertising mobile games, you know that creative is king. More specifically, I’m talking about videos – the format with the best conversion rates. In this article, we’re going to focus on how to create a high-performing video ad for ad networks. You’ll learn: What are the best ad networks for …

How to Write Scripts for Video Ads for Mobile Games?

How to Write Scripts for Video Ads for Mobile Games?

The first and most important step in creating a video ad for mobile games is writing a script. If you have no experience in mobile game advertising and scripting, this might be very challenging. Many people have no idea how a script should look, what to include in it, or how to make it good. …

How to Create a Mobile Game Video Ad for Social Media?

How to Create a Mobile Game Video Ad for Social Media?

A good video ad for social media is of the utmost importance when marketing a mobile game. Here’s why. Social networks like Facebook, Instagram, and TikTok give you access to a large and diverse audience. But to convert social media users to players, you need killer video ads that make people interested in your game. …

How to Write a Script for Social Media Ads for Games?

How to Write a Script for Social Media Ads for Games?

If you want to acquire more users for your mobile game, your best bet is paid advertising campaigns. More specifically, video advertising on social media. Wondering where to start? The first step is writing a script for social media ads. The process of scripting is very important because it helps you create better videos that …

How to Write a Promo Video Script for Your Mobile Game?

How to Write a Promo Video Script for Your Mobile Game?

This article is all about how to write an app promo video script, which is the first step in creating a winning app promo video for a mobile game. You might be wondering, why are promotional videos for app stores such a big deal? Most importantly, it gets you more users organically. Secondly, it introduces …

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