User Acquisition

Fake Mobile Game Ads: Why Do Mobile Game Ads Lie?

Fake Mobile Game Ads: Why Do Mobile Game Ads Lie?

Why do fake mobile game ads lie? Learn how they work, why they’re everywhere, and why they actually get results.
Mobile Game Ads: The Art of Getting You to Download

Mobile Game Ads: The Art of Getting You to Download

Everything you need to know about mobile game ads—how they work, why they lie, and the strategy behind them!
User Acquisition Strategies for Fast, Scalable Growth

User Acquisition Strategies for Fast, Scalable Growth

Want more users for your app, game, or platform? These user acquisition strategies will help you grow smarter—without wasting ad spend.
Mobile App Marketing: Ultimate Guide for Developers & Marketers

Mobile App Marketing: Ultimate Guide for Developers & Marketers

Learn how to market your app and scale your mobile business with proven mobile app marketing strategies. Read now!
Why User-Generated Content (UGC) Dominates Mobile Game Ads

Why User-Generated Content (UGC) Dominates Mobile Game Ads

Discover why user-generated content is becoming the biggest game advertising trend. Unlock the power of UGC to elevate your marketing game.
Stages of Player Journey: From Acquisition to Purchase

Stages of Player Journey: From Acquisition to Purchase

Master the art of shaping the player journey in your game. Discover post-launch strategies that take your game from launch to longevity.
How to Market to Whales: Attracting Big Mobile Game Spenders

How to Market to Whales: Attracting Big Mobile Game Spenders

Learn how to market to whales and attract big spenders to your mobile game. Uncover the strategies that reel in the high rollers.
Gameplay Video Ads for Marketing Games: Tips & Tricks

Gameplay Video Ads for Marketing Games: Tips & Tricks

Gameplay video ads are proven to be THE best way to acquire players for a mobile game. Learn how to record and edit gameplay video ads!
Mobile Game User Acquisition: What Works in 2025

Mobile Game User Acquisition: What Works in 2025

Learn everything you need to know about mobile game user acquisitioln. From definition and types to tips and tricks to get you started!
What Is ROAS in Marketing? Meaning, Formula, and Calculation

What Is ROAS in Marketing? Meaning, Formula, and Calculation

Learn about Return on Ad Spend (ROAS), why it’s important, how to calculate it, and tips to optimize your ad spend for maximum profit
Market Research on User Acquisition for Hyper-Casual Games

Market Research on User Acquisition for Hyper-Casual Games

This is the only market research on hyper casual games you need. Key features, metrics, and advertising methods to improve your game.
Hyper-Casual Games Report: Monetization & Advertising

Hyper-Casual Games Report: Monetization & Advertising

What attracts hyper-casual gamers, what turns them away, and how to win them back? Learn all this and more in our hyper-casual games report.
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