Everything you need to know about mobile game ads—how they work, why they lie, and the strategy behind them!

Want more users for your app, game, or platform? These user acquisition strategies will help you grow smarter—without wasting ad spend.

Learn how to market your app and scale your mobile business with proven mobile app marketing strategies. Read now!

Discover why user-generated content is becoming the biggest game advertising trend. Unlock the power of UGC to elevate your marketing game.

Master the art of shaping the player journey in your game. Discover post-launch strategies that take your game from launch to longevity.

Learn how to market to whales and attract big spenders to your mobile game. Uncover the strategies that reel in the high rollers.

Gameplay video ads are THE best way to acquire players for a mobile game. Learn how to record and edit gameplay video ads!

Learn everything you need to know about mobile game user acquisitioln. From definition and types to tips and tricks to get you started!

Learn about Return on Ad Spend (ROAS), why it’s important, how to calculate it, and tips to optimize your ad spend for maximum profit

This is the only market research on hyper casual games you need. Key features, metrics, and advertising methods to improve your game.

What attracts hyper-casual gamers, what turns them away, and how to win them back? Learn all this and more in our hyper-casual games report.