Mobile Marketing

App Reviews: Best Practices for Encouraging User Feedback

App Reviews: Best Practices for Encouraging User Feedback

If you’re reading this, you’re probably wondering how to get your app reviewed. App development is a process that requires great skill, time and efforts. Developing a great product is only half the job. Not all apps share the success of Apex Legends which had 2,4 million players in the first 24 hours of the initial release. That’s why marketing is as important as developing a great product.

Mobile App Analytics: A Necessity, Not an Option

Mobile App Analytics: A Necessity, Not an Option

If you’re just starting in the app&game business, your head might be riddled with questions. You might be wondering if everything works properly and what are users doing in your app. To be able to know that, you should implement mobile app analytics in your app or game – today!

Complete Guide to App Store Optimization

Complete Guide to App Store Optimization

The process of ASO (App Store Optimization) consists of two main parts – optimizing the app page and optimizing the search page. Ranking high in the search results means your future user will find you more easily.

Best Mobile App Analytics Tools and Platforms

Best Mobile App Analytics Tools and Platforms

Mobile app analytics collect and present the data with the insight in all the platforms, and in this article you’ll find 11 top mobile app anlytics listed with pricing details.

Global App Market Ad Spend Prediction

Global App Market Ad Spend Prediction

Where will the global app market go in the following years, after it already surpassed traditional media like television? Data tells us that it will only continue to grow. With our mobile phones becoming “smarter” with every new release, there is less need to use our desktops – we can order a ride with our …

Read more