Mobile racing games have come a long way. They’re no longer just about steering cars around simple tracks. Today’s top games let you drift, customize, and compete online with players from all over the world, all from your phone.
From the fast-paced style of Speed Drifters and KartRider Rush+ to the realistic driving of Racing Master and Need for Speed: No Limits, there’s a racing game for every type of player. Some focus on collecting and upgrading real cars, while others add wild features like jumping vehicles or open-world exploration.
Whether you like arcade action, realistic racing, or physics-based fun, these games show just how diverse and creative mobile racing has become.
1. Speed Drifters
Speed Drifters is a mobile racing game made by Tencent, the same company behind games like PUBG Mobile. It’s a fast-paced, arcade-style racing game where you drive cars, drift around corners, and compete against other players online.
The game is all about speed and drifting. You press and hold to drift through turns, which gives you a boost of speed when you do it right. You can race in different modes, like normal races, team races, or even story mode, where you unlock new cars and characters.
There’s also a big social part to the game. You can customize your car and outfit, team up with friends, and even chat or send gifts. Some players like collecting rare cars or showing off their driving skills in ranked matches.
Think of it like Mario Kart meets Need for Speed, but made for mobile phones with anime-style characters and flashy tracks. It’s built to be fun, competitive, and easy to play, even if you’re new to racing games.
2. Racing Master
Racing Master is a mobile racing game made by NetEase in partnership with Codemasters, the studio known for realistic racing games.
Unlike many arcade-style racers, Racing Master focuses on realistic driving and high-quality graphics. The cars, tracks, and physics are designed to feel more like real life. You can drive famous cars from brands like Ferrari, Lamborghini, and Porsche, each one modeled with careful detail.
The game lets you customize your car with different paints, parts, and upgrades to improve performance. You can race in various cities around the world, each with changing weather and lighting that make the experience more realistic.
You can play solo or race online against other players to climb leaderboards and earn rewards.
If Speed Drifters is more fun and flashy, Racing Master is more about real driving skill and precision, giving you the feeling of being a professional racer right on your phone.

3. CSR 2
CSR2 is a mobile racing game made by Zynga that focuses on drag racing instead of traditional track racing. In this type of game, you don’t steer your car around corners. Instead, you race in a straight line and need to time your gear shifts perfectly to win.
The main goal is to upgrade your car and improve your reaction time. You start with slower cars, but as you win races, you earn money and parts to buy faster ones. CSR2 features real cars from top brands like Bugatti, McLaren, and Lamborghini, all recreated with very detailed graphics.
There’s also a strong collection element. Players like to collect rare cars, customize them, and show them off in online multiplayer races. The game often runs limited-time events where you can unlock special vehicles or race against top players.
Overall, CSR2 is all about timing, tuning, and collecting. It’s simple to play but has a lot of depth if you want to master car upgrades and dominate in online races.

4. Hill Climb Racing 2
Hill Climb Racing 2 is a mobile racing game made by Fingersoft. It’s a physics-based racing game, which means the way your car moves depends on gravity, balance, and how you control it.
Instead of realistic racing on big tracks, you drive across hilly, bumpy roads filled with jumps, slopes, and obstacles. The goal is to go as far as possible without flipping over or running out of fuel.
You can upgrade your vehicle to make it faster, more stable, and better at climbing hills. There are many vehicles to unlock, from cars and trucks to bikes and even crazy ones like a tank or a race car.
Hill Climb Racing 2 also has multiplayer races, where you compete against others in short, fun matches. You can customize your driver, join teams, and challenge friends for higher ranks.
The game is easy to play but hard to master, and it’s known for its fun physics, simple controls, and silly crashes that make every race entertaining.
5. KartRider Rush+
KartRider Rush+ is a mobile racing game made by Nexon. It’s part of the long-running KartRider series, which has been popular in Asia for years.
The game is fast, colorful, and focused on drifting around corners to gain speed boosts. It’s similar to Mario Kart, with cartoon-style characters, wild tracks, and lots of different karts to unlock and upgrade.
You can play in many different modes. There’s Speed Mode, where timing and drifting matter most, and Item Mode, where you can pick up power-ups to slow down your opponents. There’s also a story mode that teaches you how to race and introduces the game’s characters.
Players can customize their karts and outfits, join clubs, and race with friends in real-time matches. There are rankings and rewards that keep the competition exciting.
KartRider Rush+ is known for being easy to pick up but skill-based, making it fun for casual players while still challenging for competitive racers.
6. Drive Zone
Drive Zone is a mobile driving game made by Jet Games. It’s an open-world car game, which means you can explore a big city freely instead of just racing on set tracks.
The game focuses on realistic driving, drifting, and car customization. You can choose from many different cars, from sports cars to muscle cars, and change their color, wheels, and performance parts.
In Drive Zone, you can drive around the city, race other players, or practice drifting to earn points and rewards. The controls and car physics feel realistic, so it’s more about smooth driving and skill than just speed.
There’s also a multiplayer mode where you can hang out with other players, show off your cars, and take part in challenges. The graphics are detailed, with day and night cycles and weather effects that make the world feel alive.
Drive Zone is great if you enjoy freedom and car realism. It’s less about winning races and more about exploring, tuning your car, and enjoying the drive.

7. Mario Kart Tour
Mario Kart Tour is a mobile racing game made by Nintendo. It’s based on the classic Mario Kart series, where you race using characters from the Mario universe like Mario, Luigi, Peach, and Bowser.
The game keeps the same fun style as the console versions but is made for phones. You swipe to steer, drift, and use items to attack other racers or protect yourself. You race through colorful tracks inspired by real-world cities like Tokyo and New York, as well as classic Mario worlds.
One of the biggest reasons it’s popular is its easy controls and familiar characters. Even people who don’t usually play racing games can jump in and have fun. The game also adds new events and characters often, which keeps players coming back.
There’s a collection aspect, too. You can unlock new drivers, karts, and gliders through events or the game’s gacha-style system. Each character and kart has its own stats and special items, which adds strategy to how you race.
Mario Kart Tour is popular because it’s fun, colorful, and nostalgic. It gives you the same excitement of classic Mario Kart races right on your phone, with new tracks and challenges added all the time.

8. Asphalt Legends
Asphalt Legends, also known as Asphalt 9: Legends, is a mobile racing game made by Gameloft. It’s part of the long-running Asphalt series, which is known for high-speed, over-the-top racing with flashy cars and wild stunts.
The game focuses on arcade-style action, not realism. You can perform huge jumps, crash through obstacles, and drift around sharp corners while using nitro boosts for extra speed. The gameplay feels cinematic, with slow-motion effects when you take out other cars or pull off big stunts.
You can collect and upgrade real cars from brands like Ferrari, Lamborghini, and Bugatti. Each car can be improved to go faster and handle better as you progress through the game.
There are many modes to play, including a single-player career mode with hundreds of events and online multiplayer where you race against real players. The controls are simple, using taps or swipes to steer and boost, which makes it easy to play on mobile.
Asphalt Legends is popular because of its amazing graphics, exciting races, and easy-to-learn controls. It feels like an action movie on wheels, which keeps players hooked for hours.

9. Need for Speed: No Limits
Need for Speed: No Limits is a mobile racing game made by Electronic Arts (EA). It’s part of the famous Need for Speed series, known for fast cars, street racing, and police chases.
The game is all about underground street racing. You compete in short, intense races through city streets, drifting around corners, dodging traffic, and using nitro boosts to win. Some races even include police trying to stop you, which adds excitement and challenge.
You can collect and customize real cars from top brands like BMW, Nissan, and McLaren. Customization is a big part of the game. You can change how your car looks and upgrade parts to make it faster and stronger.
The story mode follows your rise as a street racer, unlocking new events, cars, and areas as you go. There are also special time-limited events that let you earn rare cars.
Need for Speed: No Limits is popular because it combines fast action, deep car upgrades, and classic street racing style. It gives you the feeling of being part of an underground racing world, all from your phone.
10. Ace Rider
Ace Racer is a mobile racing game made by NetEase where you drive powerful cars with special abilities on futuristic tracks.
The game is about fast, competitive racing. You pick a car, join races, and try to finish first by drifting through turns, timing boosts, and using your car’s unique skill. Each car type has a different ability, like jumping forward, teleporting, or breaking through obstacles.
You can collect and upgrade cars, many of which are inspired by real models from brands like Porsche and Nissan, along with concept-style fantasy cars. The races take place in stylized cities and scenic locations, from neon streets to desert highways.
There’s also a team mode, where three players race together against another team, using their different car abilities to gain an advantage. You can unlock new vehicles, improve their stats, and customize their looks to stand out.
For Devs: How to Make a Successful Mobile Racing Game?
Racing games have long captivated mobile gamers with their immersive experience and adrenaline-packed action. Over the years, these games evolved from simple designs to complex masterpieces.
But success in this genre isn’t just about graphics; it’s about hitting the right notes to keep players coming back. Let’s explore what makes a mobile racing game stand out and thrive.
Different Approaches to Making a Racing Game
While the quintessential image that springs to mind when one thinks of racing games is often that of sleek cars speeding down asphalt tracks, the reality is much richer.
Beyond cars, racing extends to bikes, karts, and rugged offroad vehicles, each offering its unique brand of thrill.
Dive a little deeper, and you’ll find plenty of subgenres, themes, and art styles that make the racing games a vibrant market.
The diversity not only speaks to the wide-ranging tastes of players but also to the myriad opportunities that await developers. With such a broad canvas, there’s ample room for innovation and carving out a distinct identity for your game.

Real-Life Racing Simulations
Imagine being in the driver’s seat of a fast car, racing on famous tracks. That’s what real-life racing simulations are all about – giving players the thrill of racing without leaving their seats.
These games look and feel real, and that’s why players love them.
Many top games in the racing category are all about this real-feel experience. For instance, CSR 2 by Zynga – a successful game that has earned over $300 million so far. Then there’s Asphalt 9: Legends and Need for Speed No Limits, both earning close to $100 million.
These numbers show just how much players love and support realistic racing games on their mobile devices.

Arcade Racing
Arcade racing games take a different route from their realistic counterparts. Instead of mimicking real-life driving, these games focus on the pure fun of speeding around. They’re often about quick reflexes, zippy cars, and exciting tracks rather than the intricacies of actual driving.
Two standout games in this subgenre are Hill Climb Racing and Mario Kart Tour. While Hill Climb Racing offers a delightful 2D experience with its unique style, Mario Kart Tour brings the action to life in 3D.
Both games, though distinct in their graphics and gameplay, capture the essence of arcade racing: high-speed, high-energy, and a whole lot of fun.

Casual Racing Games
The vast spectrum of racing games isn’t just limited to the adrenaline-fueled realism or the arcade style. A significant chunk of the market thrives on casual and hyper-casual racing experiences, tailor-made for players seeking quick, simple fun.
Games like Hill Climb Racing and Pixel Car Racing are great examples of this casual appeal. They’re easy to pick up, delightful to play, yet offer enough depth to keep players engaged.
On the hyper-casual end of the spectrum, we have games like Ketchapp’s Rider. With its distinct stylized design and stripped-back gameplay, it has zoomed its way into top charts, as evidenced by its staggering 140 million downloads.
It’s a clear indication that there’s a charm in simplicity.
Further cementing the dominance of hyper-casual games in the racing genre is Racing Master 3D. Developed by SayGames, this trending title has seen almost 300 million downloads, proving yet again that sometimes, the most straightforward experiences resonate the most with players.

IP-Based Racing Games
IP-based games tend to do well because familiar names and franchises naturally draw players’ attention. When it comes to racing games, this trend is evident, as many top titles leverage renowned IPs to acquire players.
Some of these titles are mobile adaptations of celebrated PC racing franchises. Take, for instance, Need for Speed and CSR Racing. The recognition and trustworthiness of these names play a significant role in their mobile success, as players often gravitate towards brands they know and love.
Then there are games that cleverly harness IPs from entirely different gaming genres.
Mario Kart Tour is a prime example.
Stemming from the iconic Mario universe, this game transitions the beloved characters from platform adventures to racing tracks, blending the best of both worlds.
Is there a recipe for success in the racing games market? Let’s find out in the following section!
Key Mechanics and Features in Top Racing Games
After analyzing top-performing racing games, I’ve identified key features that appear in them. Let this be your guide when creating the next big racing hit.

Different Racing Modes
Diversity in gameplay is a significant draw.
By offering multiple racing modes, you provide players with varied challenges and experiences and make sure they remain engaged.
Examples of racing modes you might consider including:
- Time Trials – Where players race against the clock, aiming to set the best lap or race time.
- Elimination Races – The last player or AI car gets eliminated at regular intervals until only the winner remains.
- Drift Modes – Focused on mastering corners by drifting, accumulating points based on skill and duration.
- Head-to-Head Duels – Pitting two players against each other, usually in real-time.
- Championship Modes – Series of races where players compete for the top spot in overall standings.
- Relay Races – Players switch between different cars or characters at certain points during the race.
- Endless Racing – A mode where players drive for as long as possible, dodging obstacles and racking up distance.
Vehicle/Character Customization
If you look at popular racing games, the one thing most of them have in common is vast customization options.
But it’s more than just tweaking a car; it’s a way for players to show off their personality, which is what makes it so popular among gamers.
It’s no wonder almost every top-tier racing game embraces customization.
Most commonly, players are given the option to fine-tune their vehicles and alter everything from paint jobs and stickers to wheels and exhausts.
Beyond the vehicle’s aesthetics, functional customizations, such as engine upgrades or suspension modifications, can influence a race’s outcome, making them just as popular.
Yet, it’s not just about cars.
Some games push the envelope by allowing character customization, letting players personalize an avatar that mirrors their preferences and style.
From a developer’s standpoint, customization opens doors to a lucrative monetization strategy.
Cosmetic monetization, in particular, presents a golden opportunity.
Offering base customizations for free, while reserving premium, more extravagant options for purchase, can serve as a steady revenue stream. Games like CSR 2 have mastered this approach. They provide players with a plethora of customization options, some of which are purchasable.

Upgrading/Tuning Options
A lot of serious racing game fans are into more than just racing. They’re into the details of cars too and want to get under the hood. That’s why options for upgrading and tuning cars are popular in many racing games.
With these features, players can make their cars faster, handle better, or just be more suited for certain types of races. It’s not just about how the car looks, but also how it performs on the track.
For game makers, this is another chance to earn.
While basic upgrades can be earned through gameplay, special or advanced upgrades can be sold. Players might be willing to pay for these premium options to get an edge in races or just to show off to friends.

Special Challenges and Game Modes
Keeping players hooked is all about offering them something new and exciting, even if they’ve been playing for a while. One way top racing games manage to stay fresh is by introducing special challenges and unique game modes.
But these aren’t just random additions.
They add layers to the game, giving players something different to try, without changing the game’s main feel.
Take Mario Kart Tour, for instance.
Apart from the regular races, they’ve got special challenges that test different skills. There are also player battles, where players can go head-to-head against friends or other players around the world.
Another example is Asphalt 9: Legends. It features Hunts, where players chase down specific vehicles, and special events which are time-limited challenges with exclusive rewards.
Then there’s Real Racing 3, known for its Time-Trial Ghost Challenges. In this mode, players race against a ghost version of their or other players’ best times. It’s like competing against the best without them being there!

Collection Systems
One thing’s clear: players love to collect. It gives them a sense of achievement and a reason to keep coming back. Racing games have caught onto this, making collection systems a big part of gameplay.
Sure, racing is the core, but when players can gather and show off a fleet of their favorite vehicles, the game becomes more than just about speed. It’s about pride, about having that rare car or that special badge that others might not have.
Let’s look at some examples.
In Offroad Outlaws, players aren’t just racing; they’re on a quest to build a collection of the best offroad vehicles. Each new addition to their garage is a trophy, a testament to their dedication.
No Limit Drag Racing 2 takes a similar route, where the thrill of racing is paired with the joy of collecting diverse cars. As players progress, they get to add more and more unique cars to their collection.
But collections don’t always revolve around cars.
Mario Kart, a game already rich with racing variety, introduces a badge collection system. Earning these badges isn’t just about prestige; it’s a way to show off milestones and achievements within the game.

Multiplayer Mode
There’s a unique thrill to racing, but when you’re competing against real players, that excitement goes up several notches. Incorporating multiplayer mode in racing games is, without a doubt, a game-changer.
Instead of just beating a pre-set AI time or score, players can race against real people, possibly friends or racers from across the globe. The unpredictability of human players adds depth and challenge to the game.
Plus, with multiplayer mode comes the social aspect.
Leaderboards, for instance, are a fantastic addition. Players can see where they rank, not just globally, but perhaps among their friends or within their region. This friendly competition pushes players to beat their scores, play more often, and strive for the top.
Then there’s the community aspect.
Multiplayer can lead to players forming teams or clans, where they can chat, share tips, and participate in team races or challenges. These interactions foster a sense of community, making players feel like they’re part of something bigger.

Storylines
Many top racing games offer more than just racing. This is where storylines come in – they add depth and context to the rush of racing.
Introducing a storyline turns the game from just another racer into an engaging narrative experience. Now, players aren’t only racing to win, but they’re racing to advance a plot, achieve a goal, or unravel a mystery.
Real-life racing simulators often adopt this approach.
Why?
It offers motivation, creates attachment to characters, and provides a richer environment for players to immerse themselves in.
Take the Need for Speed series, for instance.
It’s not just about flashy cars and tight turns. There’s always a narrative, characters with depth, and overarching goals that players strive towards. Whether it’s escaping the police, taking down a racing syndicate, or avenging a betrayal, these story elements make the races mean something more.
User Acquisition: Creative Trends for Advertising Racing Games
When it comes to advertising racing games, it’s all about capturing the essence of the game. Drawing insights from top-performing ads, two main themes emerge, the gameplay ads and ads featuring customization options.

Exciting Gameplay Footage
Gameplay is the heart of any game, especially racing games. The top-performing ads capture this spirit by showcasing high-octane races, the rush of overtaking an opponent, or the thrill of a near-miss.
It’s all about conveying the feeling a player can expect when they install the game.
Including various tracks and game modes in the ads is also effective. It demonstrates the variety and depth of the game, and assures potential players that there’s always something new and exciting waiting for them.

Showcasing Customization Options
As we’ve established, players love making their vehicles unique and many ads highlight this feature. These ads not only display the array of cars available but also the many ways players can tweak, modify, and personalize them.
It’s about selling the dream of owning and customizing the ultimate racing machine.
Sometimes, the best approach is to blend both gameplay and customization. Ads that incorporate high-speed races with glimpses of customization options offer a broader view of the game.
Mobile Racing Games: Final Thoughts
The racing games market remains a vibrant and dynamic sector, driven by the timeless appeal of speed and competition.
With evolving gameplay mechanics, customization options, and a shift towards more immersive storylines, there’s always something new on the horizon.
Join the conversation below – what are your thoughts on the future of racing games?
Data source: Get 3 days of free access to all AppMagic’s features, as well as 10% off, by clicking on this link.











![Mobile App Market Growth, Size, and Share [2025 Report]](/static/231d355e4558e7604b3988968bd48b56/0ccb9/mobile-app-market.png)

Comments