Explore the defining baby boomers characteristics—from their work ethic to their spending habits—and see what sets this generation apart.

Master generational marketing and learn how to connect with every age group—start building stronger campaigns today.

We bring you Facebook ad specs and sizes for all Facebook ad formats, including tips for getting the most out of your ads!

Laugh (and cry) at the wildest mobile game ads memes! From fake puzzles to dramatic storylines, here’s a roundup of the best memes!

Why do fake mobile game ads lie? Learn how they work, why they’re everywhere, and why they actually get results.

Everything you need to know about mobile game ads—how they work, why they lie, and the strategy behind them!

Game mechanics explained: what they are (and what they're not), how they work, and why they matter for the success of your game.

Struggling with how to increase monthly active users? Try these practical strategies used by top apps and games!

Want more users for your app, game, or platform? These user acquisition strategies will help you grow smarter—without wasting ad spend.

Explore the timeline and reasons behind recent Bungie layoffs affecting hundreds of employees and learn what it means for Bungie's future.

We break down all Microsoft layoffs, department impacts, industry ripple effects, and what it all means for the company's future.