Call of Duty Analysis: How It Shot to the Top
From consoles and PC to mobile – the Call of Duty franchise is still going strong. Activision managed to achieve incredible success with Call of Duty: Mobile, breaking records during the first week of release. However, making a successful game for mobile devices comes with unique challenges. The mobile game market is competitive and user …
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AFK Arena Analysis: The Road to More Than 1 Million Daily Active Users
Wondering how AFK Arena got so successful? You’ve come to the right place. In our AFK Arena analysis, I go deep into this game’s user acquisition strategy and monetization approach. But before we get into all that, here’s some info about what this game is all about and how well it performs according to the main …
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Homescapes Ads Analysis: Truth About Misleading Ads
In our Homescapes ads analysis, we tackle a burning question in the mobile game industry. Are misleading puzzle ads an effective way to advertise a mobile game? Many players are calling out Homescapes’ fake ads, but they seem to be working. In this dissection, I go deep into Homescapes user acquisition strategy and its notorious advertisements. …
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Homescapes Monetization: A Strategy Worth $1.49 Billion
Match-3 games can be more than just candies and saga maps. Playrix’s Gardenscapes and Homescapes were the first games on the market to prove this. Playrix brought innovation to both gameplay and monetization. In this article, we are going to dissect Homescapes monetization strategy. But first, let’s run through a few facts about the game. …
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Rise of Kingdoms: Analyzing How It Became a $2 Billion Game
Rome wasn’t built in a day, wise people say. Great things take some time to shine. Rise of Kingdoms’ success story is a great example of this. When this mid-core game was released back in 2018, the numbers were good. In the years after that, they were even better. One thing is for sure – …
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Project Makeover Dissection: How It Brought Match-3 Back to Life
Getting a game to the top charts in just 4 days of publishing? Sounds impossible, right? Not for Project Makeover, a game that accomplished exactly that. This casual game quickly became a huge success and continued growing. To figure out the secret behind its rapid success, I’m going to analyze different KPIs, game statistics, and …
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Archero Dissection: How it Became a Hit Mobile Game?
Archero is a popular mobile game praised for its innovative gameplay. While it’s not as popular as when it was released, it’s still among mobile games that generate a lot of revenue. That’s largely due to its user acquisition, monetization, and ASO strategies. In this article, I’m going to dissect each aspect thoroughly. Let’s start! …
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Harry Potter: Hogwarts Mystery – Game Design Dissection
Does Wingardium Leviosa ring a bell? If it does, you are the target audience for Jam City’s Harry Potter mobile game. In this article, I dissect Harry Potter: Hogwarts Mystery user acquisition, monetization, and ASO strategies to uncover the magic behind this successful game. But first, here’s some basic info you should know about Harry …
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Genshin Impact Advertising Strategy Explained
More than 143 million downloads. 60+ million monthly active users. More than $4 billion in revenue. Sounds impressive? I’m talking about Genshin Impact, a gacha mobile game that has taken the world by storm. In this article, I’m dissecting Genshin Impact advertising strategies, ASO, and user acquisition strategies to find out the secret behind its rapid success. …
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Hay Day Dissection: How It Got to $1.2 Billion in Revenue?
Remember when farming games were a big deal a couple of years ago? Well, one of them remained quite successful to this day – Hay Day. One of the things that makes this game profitable in the sea of other similar games is its well-thought-out user acquisition and monetization strategies. The team behind Hay Day …
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Lords Mobile Analysis: How Did It Surpass $2 Billion in Revenue?
What if you could have a game that stays in the top charts for years? Lords Mobile publishers sure know the feeling. We’re bringing you a detailed insight into Lords Mobile user acquisition and monetization strategies – all to discover how this game makes the big bucks. How Successful Is Lords Mobile? To get you …
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Coin Master Advertising Dissection: How It Acquired 200 Million Users
With more than 200 million downloads, Coin Master by Moon Active is one of the top mobile games in the world. Many game developers are wondering, “What’s the secret behind its success? How can I emulate it?” In this article, I answer those questions by dissecting Coin Master advertising strategies and ASO techniques. If you …
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