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Do you think the advantages of mobile marketing outweigh the disadvantages? Whatever business you might have, the benefits of mobile marketing are many. It opens a window to a new, growing audience, it allows you to instantly reach your customers, and it’s cost-effective, just to name a few. Pay attention because here are the top benefits of mobile marketing.

In this article, we’ll go through the key elements of an ad on Facebook and Snapchat.

Creating a high-quality mobile game is hard. Even when you are 100% percent sure you’ve done it, it is still not enough for your mobile game to succeed. There is one equally important thing you have to do → track the right mobile game metrics. One of those metrics is session length.  In this article, you will …

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Need data on hyper-casual games and its players to improve your user acquisition and monetization strategy? We got you! In this hyper-casual games report, we cover everything you ever wanted to know about this popular genre. Let’s dive right in! Introduction and Methodology We’ll go over the research that’s based on data from Facebook Gaming’s …

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Is your app engagement dropping? Are you losing users left and right? You should consider mobile app personalization. People are tired of generic interactions with their apps. That includes content and notifications that are not relevant to them. That’s very common. Would you use an app that doesn’t solve your specific problems or caters to …

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Nowadays, social media advertising is a must if you’re looking to reach new and broad audiences. The harsh truth is: it is hard to grow mobile games on social media organically. Still, it’s not impossible. Almost everyone uses social media nowadays. For example, take Facebook, which has more than 2.8 billion users! Thus, if you’re …

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App Indexing lets Google index apps just like websites. Deep links to your website appear in Google Search results. That means your users can quickly discover content they’re searching for, landing on the right content in the app.

Wondering who is playing puzzle mobile games? What motivates them to play? How to advertise a puzzle game? Which monetization methods work best? You have come to the right place. This puzzle games report covers all of that and much more. Let’s dive in! Introduction and Methodology We’ll go over the research that’s based on …

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Looking for an extensive  mobile RPG report? You’re in for a treat! In this RPG report, you’ll find out everything you ever wanted to know about mobile role-playing games and its players. We cover: Who are RPG gamers and what motivates them What leads to high churn rates The role of community in mobile role-playing games …

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Wondering who are strategy gamers? You’re in for a treat. In this research, we explore who is playing mobile strategy games and what motivates strategy gamers. We also cover: The role of community in strategy games Features every successful strategy game needs to have Best monetization methods for strategy games The type of ads strategy …

Continue reading “Mobile Strategy Games 2020 Report — Including Ads, Business & Monetization Tactics”

Want to learn how to create Mintegral ads for apps and games? We got you covered. In this step-by-step guide, we teach you how to set up a Mintegral ad campaign to acquire more users. Considering Mintegral is currently one of the top ad networks for apps & games, it will boost the effectiveness of …

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Creating Facebook Ads can seem like a simple task, but there are many mistakes you can make while you’re creating ads. We’ve listed 5 most common Facebook Ads mistakes, and avoiding them will make sure your ads have better reach and performance on the biggest social media network.