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UnusuAll Raises $3.6 Million Led By Garena

UnusuAll Raises $3.6 Million Led By Garena

Spanish startup UnusuAll raises $3.6 million in a funding round led by Free Fire publisher Garena. The startup, led by experienced gaming industry members, has yet to release any games. UnusuAll was formed in 2020 by former members of King’s Barcelona studio. The studio is led by CEO David Picon, former head of King’s studio. …

Riot Games’ Mobile Revenue Crosses $100 Million

Riot Games’ Mobile Revenue Crosses $100 Million

According to Sensor Tower, Riot Games’ mobile revenue has surpassed the $100 million mark. The report combined global spending in Teamfight Tactics, Legends of Runeterra, and League of Legends: Wild Rift. The data collected shows impressive growth for Riot Games. The studio joined the mobile gaming market in March 2020. Their first mobile title was …

Gaming Talks: Joel Julkunen on Top Mobile Game Trends & Features

Gaming Talks: Joel Julkunen on Top Mobile Game Trends & Features

In our first edition of Gaming Talks, we do a deep dive into the hottest mobile game trends & features, with Joel Julkunen.  Joel is the Vice President and Co-Founder of GameRefinery, a company specialized in predictive and prescriptive analytics in the mobile game industry. Here’s what he has to say about these important topics.  …

Activision Blizzard Sexual Harassment Allegations Cause Employee Walkout

Activision Blizzard Sexual Harassment Allegations Cause Employee Walkout

The Activision Blizzard sexual harassment allegations are causing an employee walkout. The company is being sued by the California Department of Fair Employment and Housing for sexual discrimination in the workplace.  Blizzard is a household name, publishing hit games like the MMORPG World of Warcraft, card game Hearthstone, or the RTS series Starcraft. The lawsuit …

June’s Journey Monetization Model: Here’s Why It Works

June’s Journey Monetization Model: Here’s Why It Works

The puzzle genre is a pond full of fish. Big fish rule the pond, and it’s not easy to survive.  Therefore, when a game succeeds in this genre, you know it’s something. June’s Journey is an example of such a game. In this article, I analyzed June’s Journey monetization strategy. I covered the game’s most …

Garena Free Fire Hits 1 Billion Downloads on Google Play

Garena Free Fire Hits 1 Billion Downloads on Google Play

Garena celebrates as their action game Garena Free Fire hits 1 billion downloads on the Google Play Store, according to its LinkedIn post. This milestone was reached just before the Garena Free Fire’s fourth anniversary coming in August. This makes Garena Free Fire the first battle royale to reach 1 billion downloads. In 2020, it …

Mobile Game Push Notifications: Best Practices & Examples

Mobile Game Push Notifications: Best Practices & Examples

So you acquired a few players for your mobile game, but can’t seem to keep them? This is a common problem among developers. User acquisition is only half of the battle – getting users to keep playing is a different beast altogether. This is where mobile game push notifications come in. They can significantly improve …

These 13 In-App Purchase Mistakes Are Costing You Big Time

These 13 In-App Purchase Mistakes Are Costing You Big Time

You want your players to make in-app purchases, but it’s just not going so well? Players aren’t to be blamed here, the responsibility for in-app purchase offers is all yours. There is a fine chance that you’re making one of these common in-app purchase mistakes.  Here comes the list! 1. Turning Your Game Into a “Pay-to-Win” …

Stop Making These In-App Advertising Mistakes Right Now

Stop Making These In-App Advertising Mistakes Right Now

In-app ads can be your game’s best friend or its worst nightmare.  It’s well known that they can jeopardize the in-game user experience. For this reason, you have a tough job of finding the balance between user-friendliness and profits.  To help you with that, we bring you a list of common in-app advertising mistakes.  Let’s …

Buzz Capital Investment into Games Studios and Publishers

Buzz Capital Investment into Games Studios and Publishers

Buzz Capital Investment of £500k in Dream Harvest and Fundamentally Games is complete, according to a press release by Alena Walker, the Business Operations Manager at Buzz Capital.  Buzz Capital support a wide range of businesses and sectors with straightforward financing. Along with that, they have a lot of experience in financing arrangements across all …

Push Notifications Copywriting: 18 Tips for Improving Engagement

Push Notifications Copywriting: 18 Tips for Improving Engagement

The push notifications for your mobile game are not working? Don’t stress. The solution is simple – you need to improve your push notifications copywriting. To help you out, I’ve put together the best copywriting tips that will boost your engagement and retention. But first, here’s why push notifications are so important for mobile games. …

You Should Analyze Your Game’s Player Lifespan – Here’s Why

You Should Analyze Your Game’s Player Lifespan – Here’s Why

Not quite happy with how long players play your game?  Maybe it’s time to look into your players’ journey as a whole – player lifespan.  This article covers everything you need to know about player lifespan. You will learn how it’s connected to retention, lifetime value, and other metrics.  Also, we bring you valuable tips …

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