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Puzzle Mobile Game Advertising in 2023: Ad Examples and Statistics

Puzzle Mobile Game Advertising in 2023: Ad Examples and Statistics

#advertising

#statistics

Many puzzle mobile games are not financially viable. It’s not so much about how good the game is, but how well it’s advertised. Mobile game marketing is the crucial link between developing a superb game and monetizing it. That’s why you need to master puzzle mobile game advertising. In this article, you’ll learn: What are …

14 Common Reasons Why Your Facebook Ads Aren’t Delivering

14 Common Reasons Why Your Facebook Ads Aren’t Delivering

#adcreatives

#facebook

Your Facebook ads aren’t delivering? Not spending at all? Or they’re spending a small chunk (10–15%) of the daily budget? If your company advertises on Facebook, you’ve encountered this problem at least once (that’s why you’re reading this). Ads aren’t running, sales aren’t coming in… Facebook’s support is giving you lousy solutions. Your rep can’t …

How to Advertise Casual Mobile Games: Tips for Success in 2023

How to Advertise Casual Mobile Games: Tips for Success in 2023

#advertising

#statistics

The casual games industry is a thriving marketplace where success depends on user acquisition. Knowing how to effectively advertise casual mobile games is essential, and paid advertising plays a critical role in this arena. This article dives into proven user acquisition strategies, creative trends, and examples from leading casual games. Ready to level up your …

Marketing a Mobile Game on a Low Budget: 9 Tips for 2023

Marketing a Mobile Game on a Low Budget: 9 Tips for 2023

#marketing

So, everybody is telling you that you should promote your mobile game. And they’re right. There’s just one problem. Your mobile game marketing budget is low or even non-existent. 😱 Don’t worry, I have good news. Marketing a mobile game on a low budget is possible. Here’s how. 1. Create Attention-Grabbing Visuals Stunning visuals are …

How to Get Good App Store Ratings for Your Mobile Game?

How to Get Good App Store Ratings for Your Mobile Game?

#AppStore

#aso

Do you know what’s one of the biggest deciding factors in the user’s decision to download a mobile game? App Store ratings. In this article, we go through: Why App Store ratings are important Essential statistics you need to know How to get users to leave feedback How to improve your App Store ratings Ready? …

Mobile Game Launch Strategy: How to Launch Your First Mobile Game?

Mobile Game Launch Strategy: How to Launch Your First Mobile Game?

#gamelaunch

Do you know what separates mobile games with millions of users from games that are played only by friends and family? Mobile game launch strategy.  How to soft launch your first mobile game? How to do a hard launch? What are the key steps to success? How to acquire users? I’ve written a simple 5-step …

Mobile Game Influencer Marketing: Get More Users in 2023

Mobile Game Influencer Marketing: Get More Users in 2023

#influencer

#marketing

Did you know game publishers earn an average of $6.50 for every dollar they spend on mobile game influencer marketing? Yep, some even earn up to $20 for every dollar spent. If done right, collaborating with influencers to promote a mobile game can be incredibly successful. It’s no secret that this is a very lucrative …

Mobile Game Marketing: How to Promote Your Game on Social Media?

Mobile Game Marketing: How to Promote Your Game on Social Media?

#marketing

#socialmedia

So you have created a mobile game and now you’re thinking about the ways to promote it. Sounds simple enough, right? Well, mobile game marketing can be a tricky thing, especially if you have a small budget. It’s tough to compete with big publishers who have millions of dollars as well as teams of people …

How to Soft Launch a Mobile Game? Best Strategies for 2023

How to Soft Launch a Mobile Game? Best Strategies for 2023

#gamelaunch

Do you know what happens when you soft launch a mobile game? You get valuable feedback that helps you improve your game and make it perfect. All big publishers, as well as many indie developers, do it. You should too. I’m going to explain why you should soft launch a mobile game and the best …

Why All Marketing is Performance Marketing Now

Why All Marketing is Performance Marketing Now

#marketing

This is a guest blog post by InMobi: In the realm of digital marketing, there have historically been two camps: brand marketing and performance marketing. Brand marketing was focused on awareness and other top-of-the-funnel benchmarks, while performance marketing was focused further down the funnel on goals like prospects, leads, downloads/installs, purchases, sign-ups, re-engagements, etc. But, …

Mobile Game Ad Formats for Increasing In-App Ad Revenue

Mobile Game Ad Formats for Increasing In-App Ad Revenue

#adformats

#monetization

In-app advertising is one of the biggest mobile game monetization trends in 2023. It is a great way for mobile game publishers to earn money off their games. However, in-game advertising revenue depends on the type of mobile game ad formats you choose. That’s why I have put together an overview of the most important …

Top Mobile Game Monetization Trends for 2023

Top Mobile Game Monetization Trends for 2023

#monetization

#trends

Creating an outstanding mobile game is one thing but monetizing it is a different beast entirely. There are many monetization strategies you can choose from. However, not all of them work in 2023. That’s why we have compiled a list of top mobile game monetization trends. If used right, these strategies will maximize your mobile game …

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