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5 Most Common App Marketing Mistakes
#marketing
Each month, Udonis serves over 350 million impressions, acquires over 2 million mobile users & generate over 1.5 million leads for its partners. We took what we learned from the management of multiple campaigns and summed it up in 5 most common mistakes we see in app marketing.

How to Do Keyword Research for App Store Optimization (ASO)?
#aso
Looking for tips on how to do keyword research for app store optimization? You’ve come to the right place. In this practical guide, you’ll learn the step-by-step process of finding keywords that will boost your ASO efforts and drive organic user acquisition to your app or game. But first, here are the basics of ASO …
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Which Google Bidding Strategy Should You Use and Why?
#adcampaigns
Google Ads platform can automate the way you do your online advertising in a way that will boost your efficiency. If you are just starting out, you might want to consider strategies which will allow you to have more control over your ad spend.

How to Get Your App Reviewed? A Step-by-Step Guide & Tips
#AppStore
#aso
If you’re reading this, you’re probably wondering how to get your app reviewed. App development is a process that requires great skill, time and efforts. Developing a great product is only half the job. Not all apps share the success of Apex Legends which had 2,4 million players in the first 24 hours of the initial release. That’s why marketing is as important as developing a great product.

Mobile App Analytics: A Necessity, Not an Option
#Analytics
If you’re just starting in the app&game business, your head might be riddled with questions. You might be wondering if everything works properly and what are users doing in your app. To be able to know that, you should implement mobile app analytics in your app or game – today!

Facebook Ads Manager Updates to Be Aware of in 2023
Updates of Facebook Ads Manager happen regularly and often overnight. Entire Facebook advertising process is optimized, so it shortens the time needed to create campaigns in Ads Manager. Q1 of 2019 brought major changes in FB Ads Manager – read more, we’ll tell you all about them.

Mobile User Acquisition – 7 Ways to Attract New Users
#UA
With more than 2,5 million apps in the Google Play Store and 2,45 million apps in the App Store, it’s difficult to get noticed. Your future users are waiting to discover you through the App Store, paid ad or through a friend recommendation. So we listed 7 ways to attract new users and grow your app user base.

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